Hampstead Theatre and Propeller

There are three reasons to go to Hampstead in North London. The tube stop stairway is 320 steps so there is a challenging walk "because it is there." The KFC makes chicken the way it used to be made with plenty of salt and MSG. And there is Hampstead Theatre. Actually there are plenty of other reasons.  

Edward Hall is the artistic Director of Hampstead Theatre and the artistic Director of Propeller the all male travelling Shakespeare ensemble. At Hampstead Theatre he does at least 10 new shows a year. At Propeller there are multiple Shakespeare productions.  

At end end of June and into July 2011 Hampstead Theatre has Propeller doing Comedy of Errors and Richard III on alternate nights. Entertainment is the first and foremost goal. "Tales of discord in perfect harmony" is what one reviewer has said. 

Hampstead Theatre and Propeller are two distinctly different organizations that are both models of how any business should work today. 

In general both have a clear cut customer target, an efficient and effective business model, sustainable resources for new products and empowerment to create unique experiences. 

 

Hampstead Theatre is a small, 325 seat, venue in a good location near the underground public transportation. There are elevators and so there is no need to walk the 320 steps! The neighborhood is safe. Refreshments and other conveniences abound. The specialty is new productions. 

Propeller can operate anywhere as it is a traveling group. The idea of all male is consistent with early Shakespeare groups. Fixed costs are low. The costumes may  often be contemporary and the stage design minimal.  

 

I could be totally wrong but it is my guess is that Hall does not attend any strategic planning or business meetings of either organization. Both companies are non-hierarchial and succeed with siloing. Everyone has the same vision and mission yet work separately. Hall is able to concentrate 100% on the development not only of new plays but new actors and directors.   

Look at their websites and their press. Come on! You could be just as memorable.

David Sneed